Growth & Business Development

SEO Specialist

Singapore, Philippines
Full-Time
Lexagle is looking for a Content Marketing Specialist with a strong background in SEO and SEM. The person should be an experienced marketer who has proven experience in managing all SEO activities such as content strategy, link building, and keyword strategy to increase rankings on all major search networks.

Key Responsibilities

  • Develop optimization strategies that will increase Lexagle’s website search engine results rankings
  • Ensure SEO best practices are properly followed throughout website content
  • Work with the marketing team to drive SEO in content creation and content marketing
  • Perform ongoing keyword research, discovery, expansion, and optimization for new SEO keywords to use throughout the company website and marketing materials
  • Change website architecture, content, linking and other factors to improve SEO positions for target keywords
  • Create and execute link building strategy
  • Monitor daily performance metrics with SEO tools such as Google analytics to understand SEO strategy performance and PPC initiatives and campaigns
  • Research and analyze competitor advertising links
  • Research and implement search engine optimization recommendations
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns

Qualifications

  • Must possess at least a Bachelor’s/College degree
  • Must have excellent English written and verbal communication skills
  • Must have at least two years of experience in successfully developing and executing SEO campaigns
  • Must have proven SEM experience managing PPC campaigns across Google, Yahoo, and Bing.
  • Must have solid understanding of performance marketing, conversion, and online customer acquisition
  • Must have in-depth experience with website analytics tools, such as Google Analytics
  • Must be knowledgeable in keyword research and data mining tools
  • Must be familiar with WordPress or other content management systems
  • Must be proficient in MS Office and its Google Suite alternatives
  • A good team player but is also able to work independently with minimal supervision
  • Able to work well in a fast-moving and high-growth environment

Please email your CV and portfolio to marketing@lexagle.com, along with anything else that might help your application. Tell us a little more about you, how you found Lexagle, and what excites you about working with us. We'll be in touch with you as soon as we can!

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